Any enterprise can profit from word of mouth advertising, but it’s especially beneficial for businesses that offer endermologie and other beauty services. This is because customers who are happy with their results are a trustworthy source that friends, family members, and potential visitors will gladly rely on. Here’s how you can get quality referrals from current customers to bring in new customers.
Incentivize Customers to Recommend Your Services
Do you want customers to share a positive experience with your endermologie treatments? Though they might mention their results casually to friends, you can incentivize customers to be more deliberate by offering discounts on return services or other deals or freebies to encourage them to leave a review online.
Note that these recommendations must be sincere. Don’t just incentivize positive reviews. You need to encourage customers to be honest about their experiences and the results. People are adept at spotting phony recommendations and shallow advertisements, and promoting insincere reviews could drive customers away.
Make It Easy to Share
Customers won’t share their experiences if it’s not easy for them to do so. You need to meet users on every platform where they might come across your business, from social media channels to Google search results and on sites like Yelp and Angie’s List. When you incentivize your customers to share, tell them where and how they can do so, such as retweeting one of your promotions on Twitter, sharing your page on Facebook, or leaving a review on Google.
Thank Your Customers
If a customer refers your business, thank them for doing so. Respond to all positive and negative reviews, and you’ll build a fantastic image online.
Customer referrals are a great resource for any enterprise, but they’re especially important for businesses offering beauty services and results that people will want to brag about. If you want to start offering endermologie treatments, reach out to Endo-Systems today.